Welcome to AirlineBrand.com
While this website is under construction, we've decided to make relevant news available to interested persons. As marketing and media strategists for the aviation industry, we tend to consumer a lot of traditional news. A very small part of that information is made available on this website.Latest News
AirAsia signs RM12.4m shirt sponsor deal with QPR – The Sun Daily
AirAsia signs RM12.4m shirt sponsor deal with QPRThe Sun Daily"As football is the top global spectator sport and the BPL having a large following in Asia, AirAsia sees that the association with the sport of football will further elevate its brand," the airline said in a filing with Bursa Malaysia last Friday.and more » …
The Gathering Storm – Bali Discovery
Bali DiscoveryThe Gathering StormBali DiscoveryAs such, Singapore Airline is a major carrier of European, Middle Eastern and American visitors to Bali. A world airline, despite its local branding, with a world-wide service network second to none, the well-run Singapore Airlines arguably serves as a …
Opening a planner’s tool box with Prof Avery – afaqs (press release)
Opening a planner's tool box with Prof Averyafaqs (press release)When he got a positive response from most of the members in the audience, he said, "Most of the people find it difficult to point out a brand that has influenced them." His gave personal examples too, and mentioned a 1984 Macintosh commercial that led …
Media companies merge to form Cirrus Group – Manchester Evening News
Media companies merge to form Cirrus GroupManchester Evening NewsCirrus creates leadership development and employee engagement programmes for clients including Alliance Boots, BBC, Nuffield Health, Pentland Brands and Monarch Airlines. Following the merger, Carol Smith joins the Cirrus Group leadership team to …
Music career that’s set to really take off
Music career that's set to really take offTHEY are the musical duo who have become the real life in-flight entertainment for Qantas. Pilot Tim Campbell and flight attendant Coralie Moya have teamed up to form a two-piece band in the hope of creating a hit record. Their song Little Light has … Read more at [...]
How much Klout do you have online?
How much Klout do you have onlineAmbition Technology CEO Andy Cross say Australia lags behind the US in harvesting social media. Photo: Rob Homer Companies have always used their employees as walking billboards putting them in uniforms, giving them the keys to branded company cars, … Read more at The Australian Financial Review.